Scores of startups owners, entrepreneurs and individuals
from the worlds of fashion retail and technology gathered at the L'Espace maiden
annual Style Summit to share their thoughts on such things as how fashion
houses and retail chains are utilizing nascent technologies,
Attendees also explored the relationships between online
and offline and how brands can exploit different mediums to grow their brands,
as well as highlighting the way brands are using media and technology in the
social media era.
The #SMWLESPACESTYLESUMMIT had a series of panel
discussions on topical issues in fashion; it connected decision-makers in
Fashion, Beauty and Retail with fashion students, enthusiasts and emerging
brands.
Co-Founder of L'espace, Wonu Okoye stated that "the
mission behind the series was to expose the fashion community to fresh ideas,
demystify and highlight social media use in fashion and to also foster creative
partnerships between startups, designers, retailers and media professionals in
an interactive format."
On the success and future of the Summit, Co-Founder
Isoken Ogiemwonyi stated "Whilst the challenges facing our industry seem
insurmountable, discussions like this show us there is hope and we believe that
fostering discussion, raising awareness and sharing knowledge will inevitably
lead to mutual growth opportunities, an improved resource pool and innovative
solutions for the fashion industry and eventually, our economy. We aim to do
this at least once a year going forward."
The speakers at the summit included, LE Retail's Lola
Emeruwa (her retail experience includes Kering, LVMH and Richmond Group), Hugo
Boss's brand manager, Oyinda Oshinbolu; Google.com analytical lead; Tolu
Akinyele; This Day Style's assistant editor Funke Babs Kufeji; and Liz Awoliyi,
the Online Manager for Genevieve Magazine.
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