Konga Excites With New Campaign

One of Nigeria’s largest online mall, Konga recently launched a new campaign called #FoundOnKonga to flaunt the over one hundred and fifty thousand products in its stock and demonstrate its claim of having the largest pool of products in the online mall segment in Nigeria.

As part of the campaign, the celebrity ambassadors, Don Jazzy and Tiwa Savage have already started generating some social media buzz, with tweets and posts about the interesting and amazing things they have ‘Found on Konga’, and recruiting their fans into the fun movement. Just a few days into the campaign, #FoundonKonga has been a number one twitter trend in Nigeria.

The ‘Found on Konga’ campaign enriches the lifestyle of shoppers and makes their dreams of finding any item they need on the site come through, irrespective of the uncommonness of the item.

Gabriel Gab-Umoden, Konga’s Vice-President, Marketing, informed that the campaign is to show young aspiring Nigerians that everything they need to live their dream lifestyle could be ‘Found on Konga’, no matter how uncommon the item is.

According to him: “The objective of the campaign is to get the fans of Konga and the general public to embrace the ease that comes with shopping on a platform that gives them access to everything they need to achieve their dreams and live their dream lifestyle.”

Gab-Umoden informed that a lot of Konga’s customers are already identifying with the campaign as Don Jazzy and Tiwa Savage, two of Nigeria’s biggest artistes recently signed by Konga as ambassadors for the online mall, are at the forefront of the campaign and will appear in all the ‘Found on Konga’ communication materials scheduled to be launched soon.